As America continues to reel from the coronavirus pandemic, businesses are scrambling to make sure they don’t get lost or forgotten. Restrictions and lockdowns may…

Let’s all be honest, social distancing has been moving towards your customer base for the last 5-10 years. How do we know this? Look at…

If you currently have or are thinking of starting a small business, one of the first things you should do is get a website. Here’s…

If anyone recognizes the importance of a connected team, it’s Michael Scott. Much like his team acts year-round, your team is undoubtedly more scattered right…

Have you ever heard of SWOT? It’s a business assessment strategy that looks at 4 components (Strengths, Weaknesses, Opportunities, and Threats) to analyze and improve…

When clients visit your website, you want them to be able to browse easily and efficiently. While you may have a great looking site, could…

Here at dotedison, flexible work environments are a part of our process. While we don’t claim to be experts, some members of our team have…

Winter has a way of stunting our creativity. We’re stuck indoors looking out at the gray sky and bare trees, and we’re cold and wet…

With so many consumers exploring gift options on their phones and doing online shopping, it’s important to pay attention to holiday marketing trends and modify…

Small businesses on a budget typically don’t have large stockpiles of money to spend on marketing and advertising. Fortunately, there are plenty of budget-friendly ways…

Throughout the holiday season, your followers are bombarded with information coming from every direction. It seems everyone is vying for their attention, money, and “likes”…

In order to be the best you can be, you need to get inside yourcustomers’ head. We don’t expect you to become a mind-reader, and…